INNOVATON SOCIETY/ THE IDEA

A new model to create and disseminate knowledge

Knowledge Theatre

There is a cost paid for the value created by the Internet. We enjoy speed and convenience if we are willing to give up human interaction. We gain unprecedented access to knowledge if we agree to experience a reality stripped bare of touch, and taste and smell.

Well, we do not wish to settle for the incomplete experience.

We believe such trade-offs are no longer necessary. The power of the virtual world to augment our physical reality is only half of the story. The other half tells of the ways we can configure our physical surroundings to amplify the value delivered virtually.

This is the story that we tell with our Innovation Society.

We have designed a place that creates a context in which people can think differently about the world. Here we purposefully exploit the symbiosis between digital and physical to promote a new model for the creation and dissemination of knowledge.